Books have been inspiring people even in this digital age. While entrepreneurs are busy googling almost everything, they also prefer to dive into those goodreads from time to time. StartupsFM enlists 5 of such written works this week that have been inspiring leaders over the years.
‘Rework’ is a book that is good enough to shake the business world. A perfect book for any entrepreneur, this book ends up teaching you new meanings of success and failure. Any internet-based business can easily relate to this book. Read it to know why the old rules have to be discarded. There are many new rules replacing the old ones, but reading this book will make you realize not all new rules are applicable in all situations. Read to know how long term business planning is nothing more than a guesswork, what is important when you are making a product. Rework teaches you there is no excuse to failures, instead avoid doing all those that led to this failure. Jason Fried and David Heinemeier Hansson urges you to draw a line and stick to it. Its not possible to entertain each and every customer with everything they want. There is nothing like exit strategy, all you have is commitment strategy in business. Rework is a must read for all entrepreneurs only to know where to focus on and how to win the tough competition!
The Fire Starter Sessions: A Soulful + Practical Guide to Creating Success on Your Own Terms by Danielle LaPorte
“Kick-ass spirituality” is available on pages. This book is bold but Danielle LaPorte speaks straightforward about life and livelihood. Read this book to know the secrets of success and self-help. The Fire Starter Sessions: A Soulful + Practical Guide to Creating Success on Your Own Terms deals with myth of life balance, being an all rounder is not necessary but improving your strengths is where your focus should be, and lastly, give up on your list of principles- they simply screw you up. Its all about what you want in your life and start working instead of just setting a goal. A fresh take on life and age-old concepts of balancing life will make you understand situations more vividly and help you deal with success as well as failures.
A practical book, that launched the Lean Startup approach in the startup world, is a perfect read for entrepreneurs. This book was first in its genre to publish that startups are not smaller versions of big companies, and new ventures are way too different from those existing. Read this book by Steve Blank to know the four-step consumer development process which are practical and well-proven. Understand how these four steps will form your success recipe, rather than picking up strategies from somewhere and executing them blindly. This book will help you diagnose your flaws with in-hand examples so that you can rectify them before it starts incurring heavy cost. If you are starting off, this book is a must read to understand what to do and what not in a business.
Google knows practically everything- That’s a universal truth! But how Google knows everything is what this book is all about. Steven Levy got unprecedented access to this company and pens down the revolutionary history of Google. Read this book and enter inside Google- that is GooglePlex and learn how Google work. Every entrepreneur wants to make it big, but starting from the scratch is never rosy. Read this book and understand the key to success of Google.
MTV is an American Cable Television channel that has a story of its own. In 2011 this book was published that slowly transformed to be a music channel strictly. This book mostly records interviews and snippets from the channel’s founder and artists whose videos are shown on this channel. The book derived its name from a marketing campaign that was launched by the channel in 1981 where many artists claimed “I Want my MTV!”